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INQUIRE.
INSPIRE.
IDEATE.
INNOVATE.

 

Hi, I’m Alex.

Driven by curiousity and empathy, I create human-centered design product experiences, uncover new business strategies and lead creative teams to bring new ideas to life and spark actionable change for a more sustainable and exciting future.


MY DESIGN PHILOSOPHY

 

INQUIRE

curiosity is a superpower. use it to, ask questions, create user-driven experiences, exceed expectations, surprise & Delight.

IDEATE

in our ever evolving creative landscape, don’t be afraid of change. brainstorming and iteration are key to sustainable sucess.

INSPIRE

EMPOWER TEAMS to grow, learn and create useful products they are proud of. be their champion.

INNOVATE

be bold & TEST NEW IDEAS. FACILITATE CROSS-TEAM COLLBORATION TO SPARK CHANGE, pilot projects & don’t be afraid to fail.

Case Studies

A BRAND NEW VIDEO EXPERIENCE

A STAND OUT CRAFT PET FOOD BRAND

AN INNOVATIVE CRAFT COCKTAILS B2C SOLUTION

CREATIVE STORYTELLER

BRINGING BIG IDEAS TO LIFE.

HANDCRAFTED

FROM A HAND-DRAWN ALPHABET TO THROWING POTTERY, I ENJOY EXPLORING TANGIBLE CREATIVE OUTLETS.