![Alex037.jpg](https://images.squarespace-cdn.com/content/v1/525d6fd0e4b0924d2f460a0d/1551829186435-E2FMT5LEP74R0XEZ87L9/Alex037.jpg)
Hi, I’m Alex.
Driven by curiousity and empathy, I create human-centered design product experiences, uncover new business strategies and lead creative teams to bring new ideas to life and spark actionable change for a more sustainable and exciting future.
MY DESIGN PHILOSOPHY
INQUIRE
curiosity is a superpower. use it to, ask questions, create user-driven experiences, exceed expectations, surprise & Delight.
IDEATE
in our ever evolving creative landscape, don’t be afraid of change. brainstorming and iteration are key to sustainable sucess.
INSPIRE
EMPOWER TEAMS to grow, learn and create useful products they are proud of. be their champion.
INNOVATE
be bold & TEST NEW IDEAS. FACILITATE CROSS-TEAM COLLBORATION TO SPARK CHANGE, pilot projects & don’t be afraid to fail.
![Alex086.jpg](https://images.squarespace-cdn.com/content/v1/525d6fd0e4b0924d2f460a0d/1713883716606-029AUIUVGO0FUN70QKV8/Alex086.jpg)
Case Studies
A BRAND NEW VIDEO EXPERIENCE
A STAND OUT CRAFT PET FOOD BRAND
AN INNOVATIVE CRAFT COCKTAILS B2C SOLUTION
![coral.jpg](https://images.squarespace-cdn.com/content/v1/525d6fd0e4b0924d2f460a0d/1676940746342-S3PD7Y5NBSDV6ASG65Z0/coral.jpg)
CREATIVE STORYTELLER
BRINGING BIG IDEAS TO LIFE.
![Alex018.jpg](https://images.squarespace-cdn.com/content/v1/525d6fd0e4b0924d2f460a0d/1551829249392-ZGJ44H7W7AZM91KAW040/Alex018.jpg)